I’m a freelance marketing & PR strategist creating campaigns that work in synchrony across platforms.

Work with me to develop and align your campaign to increase awareness and profits.

My Services

  • Reaching target audiences with:

    • Earned media strategy

    • Press releases

    • Proactive media outreach

  • Work with designers to create:

    • Branded elements

    • Logos

    • Brochures

    • Digital & print ads

    • Outdoor

  • Planning and placing media buys:

    • Digital - paid search & display ads

    • Publication - print ads

    • Broadcast - radio & TV

    • Outdoor

  • Develop and implement plans for your digital marketing channels

    • Social Media

    • Email

Kind words from happy clients

  • “Carla is a truly exceptional marketing professional and an invaluable asset to any team. She has consistently demonstrated strategic thinking, creativity, and a remarkable attention to detail. Whether managing targeted digital campaigns, coordinating print and broadcast advertising, or crafting compelling press materials, Carla approaches each project with professionalism and enthusiasm.”

    Cary Goldwasser, Director of Marketing and Communications, The Sheldon

  • “Carla is a marketing guru! Her experience covers the gambit of all types of marketing components. The resources she brings to the table are unmatched. You won’t be disappointed.”

    Julie Kruempel, Marketing Consultant

  • "Carla is a highly-talented marketing professional who has boosted attendance at our USAF Band events by over 350%! She designs and executes an effective, well-rounded marketing plan and is consistently a pleasure to work with. Can’t recommend her highly enough! "

    Jeremy Martin, S MSgt, USAF Band of Mid-America

Person smiling while working on a laptop at a table, with a cup, notebook, and phone nearby.

About Me

I partner with organizations to help reach goals and maximize marketing budgets.

Based in St. Louis, I bring decades of expertise in developing strategy and executing tactics in marketing and public relations. My extensive experience includes leading a nimble marketing and communications department that achieved record-breaking sales over three consecutive years. I’ve also directed key accounts to drive results within marketing and PR agencies.

As a freelance communications professional, I work with cultural institutions, healthcare organizations and various companies.

My passion is doing good work for good people.

Get in touch

Drop me a line if you’d like to learn more about my areas of expertise and how we could work together.